Tried and True: Why Massal Selection Is Making a Comeback | Ep 9

Clonal selection revolutionised modern viticulture — but it also came with unintended consequences. In this episode, we explore massal selection: what it is, how it differs from clonal planting, and why more producers are returning to this older, vineyard-driven approach. From genetic diversity and resilience to flavour complexity and vineyard identity, we unpack why “tried and true” is once again shaping the future of wine.

If you’ve ever wondered how vine selection influences what’s in your glass — and why some wines feel more alive than others — this episode is for you.

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